Roku Inc (ROKU) insider trading
Recent insider transactions reported to the SEC on Form 4 — directors and officers buying or selling their own company’s stock. Sourced directly from public SEC filings, latest filed Sep 16, 2026.
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- Filings shown
- 24
- Open-market buys
- 0
- Open-market sells
- 34
Counts cover the 24 most recent Form 4 filings Tradune holds for ROKU (filed Jul 7 – Sep 16, 2026); the score below covers only the trailing 90 days (0 buys, 29 sells). No completed check of ROKU's Form 4 list on SEC EDGAR is on record yet; the latest ROKU filing Tradune holds was filed Sep 16, 2026. This is not guaranteed to be the complete record — see ROKU's full Form 4 filing history on SEC EDGAR.
Open-market activity, last 90 days
Purchases (Form 4 code P) and sales (code S) on the 22 filings Tradune holds for ROKU filed Aug 5 – Sep 16, 2026. Grants, exercises, tax withholding and the other Form 4 transaction codes are left out.
29 open-market sales by Rule 10b5-1 checkbox
- On filings with the 10b5-1 box checked
- 29 sales· 89,193 sh
- checkbox disclosed
- On filings with the box not checked
- 0 sales· 0 sh
- not proof that no plan exists
- Not comparable
- 0 sales· 0 sh
- filed before Apr 1, 2023, or no checkbox value in the filing data
Counts are Form 4 lines as filed. The checkbox is one per filing, so every sale on a filing with the box checked is counted there even if only some of its transactions were under a plan; it records what the filer disclosed, and the three categories are not a judgement about why a sale was made.
| Insider | Buys | Sells | Shares bought | Shares sold | Value |
|---|---|---|---|---|---|
| Charles CollierPresident, Roku Media | 0 | 17 | — | 48,143 | −$7,329,809 |
| Neil D. HuntDirector | 0 | 4 | — | 4,000 | −$605,112 |
| Gilbert FuchsbergPresident, Subscriptions | 0 | 2 | — | 15,543 | −$2,358,657 |
| Dan JeddaCFO & COO | 0 | 2 | — | 14,000 | −$2,197,440 |
| Matthew C. BanksVP, CAO | 0 | 2 | — | 1,098 | −$165,709 |
| Mustafa OzgenPres, Devices, Prod, and Tech | 0 | 1 | — | 3,410 | −$530,732 |
| Christopher T. HandmanSVP & General Counsel | 0 | 1 | — | 2,999 | −$466,764 |
Value = shares × the price reported on each Form 4 (+ purchases, − sales); every open-market line in this window disclosed a price.
Summarises ~90 days of public SEC Form 4 activity — more distinct buyers, officer involvement and net buying score higher. A description of filing activity, not a rating or buy signal. How this score is computed →
How to read this: an open-market purchase (Form 4 code P) is a buy at the market price with the insider’s own money, as opposed to a grant, award or option exercise; an open-market sale is code S. When two or more distinct insiders report open-market purchases in the same 90-day window, this site labels that a cluster — a definition, not a forecast; see insider cluster buying. “Held after” is Form 4 Table I column 5; “Change” = shares ÷ holdings before the trade (held after − shares for an acquisition, held after + shares for a disposition).
Insider Buying at ROKU
No open-market insider purchases (Form 4 code P) were reported for ROKU between Jul 7, 2026 and Sep 16, 2026. The filings below may include other transaction types — sales, grants, option exercises, and tax withholding — shown for completeness; they are not open-market purchases.
Recent Form 4 filings
Source: SEC EDGAR Form 4 · transaction codes explained
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 7,000 | $156.81 | 74,811 | −8.6% | Sep 15, 2026 |
† change in this filer’s own reported holding line (Form 4 Table I, col. 5), not of total company ownership; small prior holdings produce large percentages, so under 100 shares the prior holding is shown instead.
“10b5-1 box checked” = the filer checked the Form 4 box stating that a transaction on the filing was made under a plan intended to satisfy Rule 10b5-1(c); “10b5-1 box not checked” = the box was left blank, which does not prove that no plan exists. The box applies to Form 4s filed from April 1, 2023; older filings, and boxes we could not read, carry no tag. What the 10b5-1 box means.
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Gift | 24,109 | — | 44,290 (indirect) | +119% | Sep 14, 2026 |
| Gift | 24,109 | — | 57,336 (indirect) | −30% | Sep 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 1,426 | $157.73 | 22,700 | −5.9% | Sep 4, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Sep 4, 2026 |
| Option exercise | 10,269 | $49.59 | 32,969 | +45% | Sep 4, 2026 |
| Open-market sale 10b5-1 box checked | 8,843 | $156.87 | 24,126 | −27% | Sep 4, 2026 |
| Open-market sale 10b5-1 box checked | 1,426 | $157.73 | 22,700 | −5.9% | Sep 4, 2026 |
| Option exercise | 10,269 | $49.59 | 32,969 | +45% | Sep 4, 2026 |
| Open-market sale 10b5-1 box checked | 8,843 | $156.87 | 24,126 | −27% | Sep 4, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Sep 4, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 546 | $155.64 | 8,122 | −6.3% | Sep 2, 2026 |
| Option exercise | 4,066 | — | 10,685 | +61% | Sep 1, 2026 |
| Tax withholding | 2,017 | $155.53 | 8,668 | −19% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 1,248 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 828 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 1,202 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 788 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 506 | $157.84 | 28,000 | −1.8% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 740 | $156.87 | 28,506 | −2.5% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 521 | $155.81 | 29,246 | −1.8% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 671 | $156.02 | 27,329 | −2.4% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 655 | $157.01 | 26,674 | −2.4% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 441 | $157.92 | 26,233 | −1.7% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 993 | $155.80 | 25,240 | −3.8% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 1,390 | $156.84 | 23,850 | −5.5% | Sep 2, 2026 |
| Open-market sale 10b5-1 box checked | 1,150 | $157.84 | 22,700 | −4.8% | Sep 2, 2026 |
| Option exercise | 29,340 | — | 44,540 | +193% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 29,340 | — | — | — | Sep 1, 2026 |
| Tax withholding | 14,773 | $155.53 | 29,767 | −33% | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 4,824 | $155.64 | 40,168 | −11% | Sep 2, 2026 |
| Option exercise | 10,322 | — | 50,702 | +26% | Sep 1, 2026 |
| Tax withholding | 5,710 | $155.53 | 44,992 | −11% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 2,623 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 4,651 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 3,048 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 3,410 | $155.64 | 25,569 | −12% | Sep 2, 2026 |
| Option exercise | 16,151 | — | 35,336 | +84% | Sep 1, 2026 |
| Tax withholding | 6,357 | $155.53 | 28,979 | −18% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 4,910 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 6,790 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 4,451 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 2,999 | $155.64 | 8,997 | −25% | Sep 2, 2026 |
| Option exercise Restricted Stock Unit | 11,898 | — | — | — | Sep 1, 2026 |
| Option exercise | 11,898 | — | 17,896 | +198% | Sep 1, 2026 |
| Tax withholding | 5,900 | $155.53 | 11,996 | −33% | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 26,133 | — | 92,096 | +40% | Sep 1, 2026 |
| Tax withholding | 10,285 | $155.53 | 81,811 | −11% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 17,726 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 4,221 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 4,186 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 20,941 | — | 47,868 | +78% | Sep 1, 2026 |
| Tax withholding | 8,242 | $155.53 | 39,626 | −17% | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 8,278 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 1,407 | — | — | — | Sep 1, 2026 |
| Option exercise Restricted Stock Unit | 11,256 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Conversion of derivative Class B Common Stock | 2,000 | — | — | — | Sep 1, 2026 |
| Conversion of derivative | 2,000 | — | 11,629 | +21% | Sep 1, 2026 |
| Open-market sale 10b5-1 box checked | 1,419 | $156.05 | 10,210 | −12% | Sep 1, 2026 |
| Open-market sale 10b5-1 box checked | 581 | $156.92 | 9,629 | −5.7% | Sep 1, 2026 |
| Option exercise Employee Stock Option (right to buy) | 4,000 | — | — | — | Sep 1, 2026 |
| Option exercise Class B Common Stock | 4,000 | — | — | — | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 7,000 | $157.11 | 65,963 | −9.6% | Aug 17, 2026 |
| Grant / award Restricted Stock Unit | 6,358 | — | — | — | Aug 14, 2026 |
| Grant / award Restricted Stock Unit | 50,379 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 5,800 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 43,762 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 24,686 | — | — | — | Aug 14, 2026 |
| Grant / award Restricted Stock Unit | 2,244 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 32,765 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 172,630 | — | — | — | Aug 14, 2026 |
| Gift | 44,795 | — | 92,276 (indirect) | +94% | Aug 13, 2026 |
| Gift | 20,181 | — | 20,181 (indirect) | — | Aug 13, 2026 |
| Gift | 64,976 | — | 0 (indirect) | −100% | Aug 13, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Grant / award Restricted Stock Unit | 27,469 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 10,719 | $150.00 | 40,380 | −21% | Aug 6, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 956 | $146.39 | 15,200 | −5.9% | Aug 4, 2026 |
| Option exercise | 10,269 | $49.59 | 25,469 | +68% | Aug 4, 2026 |
| Open-market sale 10b5-1 box checked | 8,830 | $145.85 | 16,639 | −35% | Aug 4, 2026 |
| Open-market sale 10b5-1 box checked | 1,439 | $146.38 | 15,200 | −8.6% | Aug 4, 2026 |
| Option exercise | 10,269 | $49.59 | 25,469 | +68% | Aug 4, 2026 |
| Open-market sale 10b5-1 box checked | 9,313 | $145.88 | 16,426 | −36% | Aug 4, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Aug 4, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Aug 4, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 552 | $146.25 | 6,619 | −7.7% | Aug 3, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Conversion of derivative | 2,000 | — | 11,629 | +21% | Aug 3, 2026 |
| Open-market sale 10b5-1 box checked | 1,888 | $146.21 | 9,741 | −16% | Aug 3, 2026 |
| Open-market sale 10b5-1 box checked | 112 | $146.98 | 9,629 | −1.1% | Aug 3, 2026 |
| Option exercise Employee Stock Option (right to buy) | 4,000 | — | — | — | Aug 3, 2026 |
| Option exercise Class B Common Stock | 4,000 | — | — | — | Aug 3, 2026 |
| Conversion of derivative Class B Common Stock | 2,000 | — | — | — | Aug 3, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 7,000 | $141.90 | 72,963 | −8.8% | Jul 15, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 10,269 | $49.59 | 25,469 | +68% | Jul 6, 2026 |
| Open-market sale 10b5-1 box checked | 9,043 | $142.45 | 16,426 | −36% | Jul 6, 2026 |
| Open-market sale 10b5-1 box checked | 1,226 | $142.96 | 15,200 | −7.5% | Jul 6, 2026 |
| Option exercise | 10,269 | $49.59 | 25,469 | +68% | Jul 6, 2026 |
| Open-market sale 10b5-1 box checked | 9,043 | $142.44 | 16,426 | −36% | Jul 6, 2026 |
| Open-market sale 10b5-1 box checked | 1,226 | $142.96 | 15,200 | −7.5% | Jul 6, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Jul 6, 2026 |
| Option exercise Employee Stock Option (right to buy) | 10,269 | — | — | — | Jul 6, 2026 |
Insider filings reported around the same time
Other companies whose most recent Form 4 was filed closest to ROKU's (Sep 16, 2026).
Frequently asked about ROKU insider activity
How many insiders bought ROKU stock in these Form 4 filings?
No open-market purchases (Form 4 code P) of ROKU shares were reported by Roku Inc insiders between Jul 7, 2026 and Sep 16, 2026. The 24 filings shown on this page cover other transaction types — sales, grants, option exercises, and tax withholding.
Who filed the most recent Form 4 for ROKU?
The most recent Form 4 on this page was filed by Anthony J. Wood (CEO and Chairman BOD) on Sep 16, 2026, reporting 2 transactions. The original document is linked from the filing list above on SEC EDGAR. Amended filings (Form 4/A) may later revise reported figures.
What was the largest open-market ROKU insider sale shown?
The largest open-market sale among the filings shown was 10,719 ROKU shares at $150.00 (about $1,607,850) by Gilbert Fuchsberg (President, Subscriptions) on Aug 6, 2026. Value is shares × the price reported on the Form 4; that Form 4 has the Rule 10b5-1 box checked.
New to Form 4s? The transaction codes, the 90-day window and the 0–100 score are defined on the insider-activity score methodology page.
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Track ROKU insider filings free →This score summarizes SEC Form 4 filing activity over the trailing 90 days. It is descriptive, not predictive — not a rating, recommendation, or investment advice. Data: SEC EDGAR (public domain), as filed; amendments may revise figures. Tradune is not a registered investment adviser.
Data as filed; amended filings (Form 4/A) may revise figures. Sales may occur under prearranged Rule 10b5-1 trading plans.