Freshpet Inc (FRPT) insider trading
Recent insider transactions reported to the SEC on Form 4 — directors and officers buying or selling their own company’s stock. Sourced directly from public SEC filings, latest filed Sep 16, 2026.
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- Filings shown
- 8
- Open-market buys
- 1
- Open-market sells
- 25
- Buys, 10b5-1 box not checked
- 1 of 1
Counts cover the 8 most recent Form 4 filings Tradune holds for FRPT (filed Jun 30 – Sep 16, 2026); the score below covers only the trailing 90 days (1 buy, 25 sells). No completed check of FRPT's Form 4 list on SEC EDGAR is on record yet; the latest FRPT filing Tradune holds was filed Sep 16, 2026. This is not guaranteed to be the complete record — see FRPT's full Form 4 filing history on SEC EDGAR.
Open-market activity, last 90 days
Purchases (Form 4 code P) and sales (code S) on the 7 filings Tradune holds for FRPT filed Aug 18 – Sep 16, 2026. Grants, exercises, tax withholding and the other Form 4 transaction codes are left out.
25 open-market sales by Rule 10b5-1 checkbox
- On filings with the 10b5-1 box checked
- 25 sales· 259,783 sh
- checkbox disclosed
- On filings with the box not checked
- 0 sales· 0 sh
- not proof that no plan exists
- Not comparable
- 0 sales· 0 sh
- filed before Apr 1, 2023, or no checkbox value in the filing data
Counts are Form 4 lines as filed. The checkbox is one per filing, so every sale on a filing with the box checked is counted there even if only some of its transactions were under a plan; it records what the filer disclosed, and the three categories are not a judgement about why a sale was made.
| Insider | Buys | Sells | Shares bought | Shares sold | Value |
|---|---|---|---|---|---|
| William B. CyrChief Executive Officer | 0 | 25 | — | 259,783 | −$19,261,080 |
| Walter N. GeorgeDirector | 1 | 0 | 1,000 | — | +$64,920 |
Value = shares × the price reported on each Form 4 (+ purchases, − sales); every open-market line in this window disclosed a price.
Summarises ~90 days of public SEC Form 4 activity — more distinct buyers, officer involvement and net buying score higher. A description of filing activity, not a rating or buy signal. How this score is computed →
How to read this: an open-market purchase (Form 4 code P) is a buy at the market price with the insider’s own money, as opposed to a grant, award or option exercise; an open-market sale is code S. When two or more distinct insiders report open-market purchases in the same 90-day window, this site labels that a cluster — a definition, not a forecast; see insider cluster buying. “Held after” is Form 4 Table I column 5; “Change” = shares ÷ holdings before the trade (held after − shares for an acquisition, held after + shares for a disposition).
Insider Buying at FRPT
Insiders reported 1 open-market purchase of FRPT between Jun 30, 2026 and Sep 16, 2026, across 1 distinct buyer. The most recent purchase was reported by Walter N. George (Director) on Sep 14, 2026. Grants, option exercises, and tax-withholding transactions are excluded from these counts.
Recent Form 4 filings
Source: SEC EDGAR Form 4 · transaction codes explained
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market purchase 10b5-1 box not checked | 1,000 | $64.92 | 51,746 | +2.0% | Sep 14, 2026 |
† change in this filer’s own reported holding line (Form 4 Table I, col. 5), not of total company ownership; small prior holdings produce large percentages, so under 100 shares the prior holding is shown instead.
“10b5-1 box checked” = the filer checked the Form 4 box stating that a transaction on the filing was made under a plan intended to satisfy Rule 10b5-1(c); “10b5-1 box not checked” = the box was left blank, which does not prove that no plan exists. The box applies to Form 4s filed from April 1, 2023; older filings, and boxes we could not read, carry no tag. What the 10b5-1 box means.
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Tax withholding | 1,687 | $70.46 | 36,611 | −4.4% | Sep 1, 2026 |
| Tax withholding | 395 | $70.46 | 36,216 | −1.1% | Sep 1, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 8,170 | $10.23 | 107,640 (indirect) | +8.2% | Aug 26, 2026 |
| Open-market sale 10b5-1 box checked | 1,110 | $75.40 | 106,530 (indirect) | −1.0% | Aug 26, 2026 |
| Option exercise | 7,209 | $10.23 | 97,656 (indirect) | +8.0% | Aug 26, 2026 |
| Open-market sale 10b5-1 box checked | 979 | $75.40 | 96,677 (indirect) | −1.0% | Aug 26, 2026 |
| Option exercise Options to purchase common stock | 56,442 | — | — | — | Aug 26, 2026 |
| Option exercise Options to purchase common stock | 4,180 | — | — | — | Aug 26, 2026 |
| Option exercise Options to purchase common stock | 8,170 | — | — | — | Aug 26, 2026 |
| Option exercise Options to purchase common stock | 7,209 | — | — | — | Aug 26, 2026 |
| Option exercise | 56,442 | $10.23 | 387,751 | +17% | Aug 26, 2026 |
| Open-market sale 10b5-1 box checked | 37,007 | $74.67 | 350,744 | −9.5% | Aug 26, 2026 |
| Option exercise | 4,180 | $10.23 | 49,612 (indirect) | +9.2% | Aug 26, 2026 |
| Open-market sale 10b5-1 box checked | 568 | $75.40 | 49,044 (indirect) | −1.1% | Aug 26, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Open-market sale 10b5-1 box checked | 1,105 | $74.03 | 90,447 (indirect) | −1.2% | Aug 24, 2026 |
| Option exercise | 7,981 | $10.23 | 91,552 (indirect) | +9.5% | Aug 24, 2026 |
| Option exercise | 62,369 | $10.23 | 372,274 | +20% | Aug 24, 2026 |
| Option exercise Options to purchase common stock | 62,369 | — | — | — | Aug 24, 2026 |
| Open-market sale 10b5-1 box checked | 40,398 | $76.01 | 331,876 | −11% | Aug 24, 2026 |
| Option exercise Options to purchase common stock | 4,620 | — | — | — | Aug 24, 2026 |
| Open-market sale 10b5-1 box checked | 567 | $74.03 | 331,309 | −0.2% | Aug 24, 2026 |
| Option exercise Options to purchase common stock | 9,030 | — | — | — | Aug 24, 2026 |
| Option exercise | 9,030 | $10.23 | 100,720 (indirect) | +9.8% | Aug 24, 2026 |
| Option exercise Options to purchase common stock | 7,981 | — | — | — | Aug 24, 2026 |
| Open-market sale 10b5-1 box checked | 1,250 | $74.03 | 99,470 (indirect) | −1.2% | Aug 24, 2026 |
| Option exercise | 4,620 | $10.23 | 46,072 (indirect) | +11% | Aug 24, 2026 |
| Open-market sale 10b5-1 box checked | 640 | $74.03 | 45,432 (indirect) | −1.4% | Aug 24, 2026 |
| Open-market sale 10b5-1 box checked | 1,102 | $74.34 | 83,571 (indirect) | −1.3% | Aug 21, 2026 |
| Option exercise | 62,369 | $10.23 | 350,862 | +22% | Aug 21, 2026 |
| Open-market sale 10b5-1 box checked | 40,957 | $73.87 | 309,905 | −12% | Aug 21, 2026 |
| Option exercise | 4,620 | $10.23 | 42,091 (indirect) | +12% | Aug 21, 2026 |
| Open-market sale 10b5-1 box checked | 639 | $74.34 | 41,452 (indirect) | −1.5% | Aug 21, 2026 |
| Option exercise | 9,030 | $10.23 | 92,937 (indirect) | +11% | Aug 21, 2026 |
| Open-market sale 10b5-1 box checked | 1,247 | $74.34 | 91,690 (indirect) | −1.3% | Aug 21, 2026 |
| Option exercise | 7,981 | $10.23 | 84,673 (indirect) | +10% | Aug 21, 2026 |
| Option exercise Options to purchase common stock | 62,369 | — | — | — | Aug 21, 2026 |
| Option exercise Options to purchase common stock | 4,620 | — | — | — | Aug 21, 2026 |
| Option exercise Options to purchase common stock | 9,030 | — | — | — | Aug 21, 2026 |
| Option exercise Options to purchase common stock | 7,981 | — | — | — | Aug 21, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 62,369 | $10.23 | 329,521 | +23% | Aug 19, 2026 |
| Open-market sale 10b5-1 box checked | 41,028 | $74.80 | 288,493 | −12% | Aug 19, 2026 |
| Option exercise | 4,620 | $10.23 | 38,123 (indirect) | +14% | Aug 19, 2026 |
| Open-market sale 10b5-1 box checked | 652 | $73.58 | 37,471 (indirect) | −1.7% | Aug 19, 2026 |
| Option exercise | 9,030 | $10.23 | 85,180 (indirect) | +12% | Aug 19, 2026 |
| Open-market sale 10b5-1 box checked | 1,273 | $73.58 | 83,907 (indirect) | −1.5% | Aug 19, 2026 |
| Option exercise | 7,981 | $10.23 | 77,817 (indirect) | +11% | Aug 19, 2026 |
| Open-market sale 10b5-1 box checked | 1,125 | $73.58 | 76,692 (indirect) | −1.4% | Aug 19, 2026 |
| Option exercise Options to purchase common stock | 62,369 | — | — | — | Aug 19, 2026 |
| Option exercise Options to purchase common stock | 4,620 | — | — | — | Aug 19, 2026 |
| Option exercise Options to purchase common stock | 9,030 | — | — | — | Aug 19, 2026 |
| Option exercise Options to purchase common stock | 7,981 | — | — | — | Aug 19, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 62,369 | $10.23 | 308,174 | +25% | Aug 17, 2026 |
| Open-market sale 10b5-1 box checked | 41,022 | $72.86 | 267,152 | −13% | Aug 17, 2026 |
| Option exercise | 4,620 | $10.23 | 34,154 (indirect) | +16% | Aug 17, 2026 |
| Open-market sale 10b5-1 box checked | 651 | $72.41 | 33,503 (indirect) | −1.9% | Aug 17, 2026 |
| Option exercise | 9,030 | $10.23 | 77,421 (indirect) | +13% | Aug 17, 2026 |
| Open-market sale 10b5-1 box checked | 1,271 | $72.41 | 76,150 (indirect) | −1.6% | Aug 17, 2026 |
| Option exercise | 7,981 | $10.23 | 70,959 (indirect) | +13% | Aug 17, 2026 |
| Open-market sale 10b5-1 box checked | 1,123 | $72.41 | 69,836 (indirect) | −1.6% | Aug 17, 2026 |
| Option exercise Options to purchase common stock | 62,369 | — | — | — | Aug 17, 2026 |
| Option exercise Options to purchase common stock | 4,620 | — | — | — | Aug 17, 2026 |
| Option exercise Options to purchase common stock | 9,030 | — | — | — | Aug 17, 2026 |
| Option exercise Options to purchase common stock | 7,981 | — | — | — | Aug 17, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Option exercise | 62,369 | $10.23 | 286,828 | +28% | Aug 14, 2026 |
| Open-market sale 10b5-1 box checked | 41,023 | $72.91 | 245,805 | −14% | Aug 14, 2026 |
| Option exercise | 4,620 | $10.23 | 30,185 (indirect) | +18% | Aug 14, 2026 |
| Open-market sale 10b5-1 box checked | 651 | $72.82 | 29,534 (indirect) | −2.2% | Aug 14, 2026 |
| Option exercise | 9,030 | $10.23 | 69,662 (indirect) | +15% | Aug 14, 2026 |
| Open-market sale 10b5-1 box checked | 1,271 | $72.82 | 68,391 (indirect) | −1.8% | Aug 14, 2026 |
| Option exercise | 7,981 | $10.23 | 64,102 (indirect) | +14% | Aug 14, 2026 |
| Open-market sale 10b5-1 box checked | 1,124 | $72.82 | 62,978 (indirect) | −1.8% | Aug 14, 2026 |
| Option exercise Options to purchase common stock | 62,369 | — | — | — | Aug 14, 2026 |
| Option exercise Options to purchase common stock | 4,620 | — | — | — | Aug 14, 2026 |
| Option exercise Options to purchase common stock | 9,030 | — | — | — | Aug 14, 2026 |
| Option exercise Options to purchase common stock | 7,981 | — | — | — | Aug 14, 2026 |
| Transaction | Shares | Price | Held after | Change† | Date |
|---|---|---|---|---|---|
| Tax withholding | 193 | $57.43 | 3,581 | −5.1% | Jun 28, 2026 |
Insider filings reported around the same time
Other companies whose most recent Form 4 was filed closest to FRPT's (Sep 16, 2026).
Frequently asked about FRPT insider activity
How many insiders bought FRPT stock in these Form 4 filings?
1 distinct insider at Freshpet Inc reported 1 open-market purchase (Form 4 code P) of FRPT shares between Jun 30, 2026 and Sep 16, 2026, the most recent filed by Walter N. George (Director) on Sep 14, 2026. Grants, option exercises, and tax-withholding transactions are excluded from these counts.
Who filed the most recent Form 4 for FRPT?
The most recent Form 4 on this page was filed by Walter N. George (Director) on Sep 16, 2026, reporting 1 transaction. The original document is linked from the filing list above on SEC EDGAR. Amended filings (Form 4/A) may later revise reported figures.
What was the largest open-market FRPT insider sale shown?
The largest open-market sale among the filings shown was 40,398 FRPT shares at $76.01 (about $3,070,652) by William B. Cyr (Chief Executive Officer) on Aug 24, 2026. Value is shares × the price reported on the Form 4; that Form 4 has the Rule 10b5-1 box checked.
Do the recent FRPT insider purchases have the Form 4 10b5-1 box checked?
No. The one FRPT open-market purchase shown was reported with the Rule 10b5-1 box not checked. A blank box records what the filer disclosed; it does not prove that no plan exists. Latest: Walter N. George (Director) on Sep 14, 2026, 1,000 shares.
New to Form 4s? The transaction codes, the 90-day window and the 0–100 score are defined on the insider-activity score methodology page.
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Track FRPT insider filings free →This score summarizes SEC Form 4 filing activity over the trailing 90 days. It is descriptive, not predictive — not a rating, recommendation, or investment advice. Data: SEC EDGAR (public domain), as filed; amendments may revise figures. Tradune is not a registered investment adviser.
Data as filed; amended filings (Form 4/A) may revise figures. Sales may occur under prearranged Rule 10b5-1 trading plans.